In today’s society, the importance of online presence is highly recognized, but the importance of a good website design is still a subjective concept. The web designing market is expanding with time. More employment of web designers is expected in the coming five years. So, people are taking more interest in the related field, but it is not enough that we should know some techniques or golden rules about designing to stay in the market for a long time.

Golden Rules to Website Design

Some basic design guidelines can be applied to ensure that the site is aesthetically appealing and easy for users to navigate. The following golden rules should be kept in mind while designing user-friendly, effective websites that guide users to desired results:

Customer Demographics

Target your customers for whom you want to build a website. study about them; Their thoughts, standards, thoughts, feelings and their preferences. Understand the mindset of your target-customers and create a website design that will appeal to them.

If your website is for the general public, choose a formal design or theme that appeals to everyone. Make your site more user-friendly while keeping it simple and minimal for visitors to understand.

Website must work on Multiple Browsers

Your website should be able to load on any browser. Each page should highlight the most important content and not prioritize helpful information so that a user can more easily pick up on the big takeaways.

Bluetext works with clients to identify the key functions or information that a site should display, and creates thoughtful designs to differentiate those items to users.

Call to Action

If your website is not converting well then it is time to worry. And remember that there is a strong correlation between ‘calls to action’ between site conversions. The call to action is just a short line which we connect for the convenience of the visitors.

It guides the visitors to take immediate action with a single click. It can be ‘Call now’, ‘Send us a message’, ‘Need help?’, ‘Add product to cart’, ‘Click here’. It will also enhance the site UI and UX.

Layout Consistency

is important to follow a certain layout for all your website pages to maintain theme and consistency. If the layout of your website’s pages do not correspond to each other, your website will look disorganized and disorganized, thus not displaying your club image online correctly.

Use Negative space

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Negative space is an open space created in a design where materials are lacking. This clear area creates a natural breathing room and is essential to keep the design looking clean and modern. A page full of information can be overwhelming to users, and it can discourage them from exploring the content.

Check and Balance

Once the website is designed, keep checking it regularly. Measure the results and see if your website is meeting your goal. See if your site is providing the desired items from your site to a customer. In case of any deficiency or complaint, immediate action should be taken.

There is a need for constant checks and balances which helps the designer to come up with something even better.

Bigger is Better

Larger objects are easier for the user to find and click. For call-to-action (CTA) buttons in particular, enlarging those buttons will allow users to click on those areas faster and more often. Unusually large buttons can have the unintended effect of distracting or confusing the reader, but legible, noticeable designs can positively encourage user interaction.

Useful Material

Before starting a website, one must think about what it is going to offer to the people and what will be the purpose of the website. You can add relevant content to the site by defining the purpose of the site and identifying the demographics of the customer.

People visit your site again and again only when they find some useful content for them. So, try to offer your visitors the things they want to read, the visuals through which they interact, the products they want to buy. Avoid spelling mistakes, grammatical errors and plagiarism.


Designing a website is not just a matter of coding or assembling the layout, visuals or typography.

Rather, it requires a strong strategy and in-depth research. You may be able to design your site easily by using the above-Golden Rules to Website Design.

Customer Reviews

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Customer Reviews

Harivinodh Balisetty

Sunnyvale, United States
Excellent work, highly recommend her for any website designing. Very easy to communicate and takes notes of all the feedback.


Punkem Pty Ltd ATF, Cremorne, Australia
Good designer, easy to communicate. Worked well with a vague brief.

Mike Lees

Mint Marketing, Vancouver, Canada
Great work thank you.

Kasey Diver Tuck

The Flexibility Factory, Sydney, Australia
Thank you - Awesome job. Will be using again. Cheers..

Uri Milman

Kiryat Eqron, Israel
Great job, you can see it live at I’m very happy with the great work. I'll hire again if I'll need more work of this kind.

Samuel Crawford Brown

A Verdade, Lauro de Freitas, Brazil
Great professional to work with

Alex Christensen

Blue Pig Web Solutions, Sacramento, United States
Awesome job, did absolutely excellent work. could not be happier with the work that has been done!

Anthony Dandrea

Ateki LLC, Bolingbrook, United States
Very Good experience, Thanks!

Shawn Strickland

Wichita, United States
Great experience!

Marc Gomez

London, United Kingdom
Thank you for the excellent work..