An e-commerce platform is software that allows online businesses to manage their website, marketing, sales and operations. You will use this software to manage your products, site, operations and everything else related to online sales.
A company may choose to use an e-commerce solution that is distributed via the cloud by an e-commerce provider such as Shopify, or they can host a custom e-commerce platform on their premises.
Best Ecommerce Platform
BigCommerce
BigCommerce has been providing ecommerce solutions for the past decade. During that time, he has processed more than $ 17 billion in merchant sales.
Similar to Shopify, BigCom is a robust all-in-one ecommerce platform that you need to sell online. In fact, Bigcobs actually has more original features than the built-in Write Out Box.
BigCommerce makes it easy for you to manage multiple channels as well as sales. You will be able to sell to customers on platforms such as Amazon, eBay, Instagram and Facebook. Big-commerce allows for even more options for your customers to buy your products with payment solutions such as PayPal and Square.
Features:
- Flexible and scalable.
- Excels with multi-channel selling.
- Strong SEO Performance.
Drawbacks:
- Inconsistent loading speed.
- High volume stores pay more.
- No 1-Click Selling
Shopify
This ecommerce platform allows anyone to set up an online store and sell their products.
Unlike other platforms such as Magento or OpenCart, they require knowledge of websites, hosting, or HTML to work. Shopify is clearly designed for beginners with websites and e-commerce.
Features
- Fully customizable website, online store, and blog
- Unlimited bandwidth, product inventory, and customer data
- All popular payment gateways supported
- 24/7 award-winning customer support
Wix
Wix is a great option for building your first online store, and then takes it to the next level. Its drag-and-drop builder and integrated ecommerce features make it easy for beginners, while its extensive app market makes it powerful enough to achieve your ambitions.
Features
- Tons of Free, Amazing Themes
- Simple to Use and Set Up
- Includes Marketing Automation
Drawbacks:
- Poor SEO Performance
- Weak Upselling Capabilities
- Weak Integration with Amazon
WooCommerce
WooCommerce is an ecommerce plugin that turns any WordPress site into a powerful online store. It is open source and it is simple to optimize your site so that it is completely your own. If you are a beginner, however, it can seem overwhelming.
Features
- Best Platform For SEO
- 1-Click Selling Apps Available
- Lots of Service Providers
Drawbacks:
- Hosting Can Be Expensive
- Difficult To Troubleshoot
- Needs Lots of Extensions
Zyro
This is a new website building tool that comes with its own hosting. A brainchild of established brand Hostinger, it allows users to create and launch basic sites very quickly and completely fuss-free.
Features:
- Zyro is incredibly inexpensive to get a personal website online. For a few dollars a month, you can enjoy hosting, your own domain, and a sleek looking website.
- Zyro’s eCommerce features are among the cheapest in the market
- Zyro’s team constantly works hard to bring new tools and features.
- They focus on learning AI so you can save time and make website creation easier.
- Editing a template with Zyro’s intuitive drag-and-drop editor makes it easy to create and customize your website.
- Zyro’s templates look great and are optimized for all mobile devices.
- Zero’s desktop and mobile themes are optimized for speed to ensure a high-performance site across the board.
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Drawbacks:
- There is no in-built App Store to install plugins that enhance the functionality of your site.
- Limited integrations that are available with premium plans.
- Due to its grid layout and the limited website elements on offer, Xero’s somewhat restrictive when it comes to designing customizability.
Square Online
Square Online has all the tools you need to start selling online for free. Square also gives you great online tools to boost your SEO and reach even more customers through the web.
Features:
- Easy To Set Up
- Great For Simple Stores
- Stunning Template Designs
Drawbacks:
- Limited Ecommerce Integrations
- Limited Payment Gateways
- No Phone Support
Magento
Magento has an expander back-end interface and an intensive feature list. You can expand and customize as you wish. Your developer should be able to customize Magneto to meet almost any eCommerce needs.
A beginner will probably find magento dunting, but experienced users should learn to use the most relevant features easily.
Features:
- Multi-tier pricing for quantity discounts
- Minimum Advertised Price (MAP)
- Landing page for category
- Customer groups
- Product bundles
- Recently viewed and compared products
- New items promotional tool
- Persistent shopping cart
- Free shipping options
Drawbacks:
- Might Be Slow On Small or Shared Servers. …
- Lack of Magento Technical Support
- Magento 2 Migration/ Upgrade Takes Time
Things to consider before choosing the Ecommerce Platform for any website
#1 Platform Price
Don’t forget to keep in mind the features that each ecommerce platform provides. Some of them may offer additional features included in their base price that competitors do not offer.
It is important to know what features you need before making a decision, and then identify which platform can offer you those features at the lowest cost.
#2 Customizable
Various eCommerce platforms provide the option to add new features through the plugin store, while some others offer to add features through custom ecommerce development.
#3 Available Themes
Consider the selection of topics that the platform offers. Also consider how much effort you want to put into optimizing your page. Different platforms provide different amounts of customization.
If you are more familiar with website building, then it may be worth it to design a website that does something that really reflects your brand.
#4 Features
An ecommerce platform should also have the ability to replace any built-in features such as Mailchimp or ShipStation with app integration. Although the built-in features can be excellent, using apps that are familiar with building stability in your team that may be necessary for a growing business.
#5 Scalability
You do not want your business to be affected by more loading times or errors. An eCommerce marketplace needs to be able to handle maximum orders, peak traffic inflows, and maximum page visits.
#6 Technical Support
If your customers can’t access your site, or they can’t complete a purchase, you lose business. Ensuring that you have the support you need is a critically important aspect of your selection of your ecommerce platform when you need it.
#7 Security
When doing business in e-commerce, you want to make sure that security is top notch. Ecommerce has the responsibility of protecting its information to its consumers.